Local SEO

Optimizing a business’s online presence to appear in location-based searches, including Google Maps results.

Google Business Profile

Google’s free listing that controls how a business appears in Search and Maps, including hours, reviews, and photos.

Map Pack

The block of three local business listings with a map that appears at the top of many local Google searches.

The Local SEO Checklist for Delaware, Pennsylvania, and New Jersey Businesses

Twelve fixes that help a local service business show up in the map pack.

SEO Starter

Build local search foundations with Google and Bing business profiles, on page optimization, and targeting for three keywords.